boAt launched their new range of audio products - Stone 170 Portable Bluetooth Speakers, Airdopes 311V2 and SpinX Portable Wireless Speaker at the recently concluded Lakmé Fashion Week. The newly launched product range is targeted at Gen Z - the first generation of true digital natives.
With a strong focus on consumer desires and aesthetics, the brand has developed these products that seamlessly integrate into an evolved consumer €™s style statement. Breaking the norm, the models at LFW were seen sporting boAt accessories as a way to Relax and Rewind after Work.
Excited on the launch, Aman Gupta, Co-Founder boAt said, €œLakmé Fashion Week is one of the biggest fashion events in the country and as a lifestyle brand it becomes an ideal platform for us to partner and launch our new range of audio products. The launched products are high on tech, fashion, style, and performance making it refreshing, inspiring and completely in sync with the millennial and Gen Z today. €
In a sector dominated by established global brands, boAt has ramped up quickly in a short span of three years, through its core high-quality audio product line of smart, efficient, stylish and durable €˜hearables €™. It has already created a community of over 2 million boAtheads (consumers) who want to be seen listening and wearing their boAt accessories to make a lifestyle statement.
In the past boAt had partnered with famed designers including Kunal Rawal and Urvashi Kaur to launch limited edition audio accessories at the Lakmé Fashion Week.
Product Details
boAt Stone SpinX 2.0 portable Wireless Speaker with Extra basss
Product Description:
The Stone SpinX 2.0 is style personified with its ergonomic yet rugged tube design. Featuring IPX 6 Water resistance, and made from ABS and Fabric Grill; spin out on a journey with the mount screw making the SpinX 2.0 making the SpinX the perfect companion for long cycling trips! Get the vibes started with Bluetooth version 4.2 and witness fine-tuned audio Nirvana. It €™s time to break out the fun, with the new core integration that makes up the new and improved SpinX 2.0! With 40mm Drivers that carry clear HD immersive audio and a resonating bass that gets your blood pumping, tune in to good times. Simultaneously connect to two SpinX €™s with the True Wireless Feature to enhance the sound experience and get the party revolution started! Keep the vibes lit with up to 8 hours of playtime being generated by the 2200mAh Lithium Battery. Adventure, Experiment, Explore with the boAt Stone SpinX 2.0!
boAt Airdopes 311V2
Product Description: Tune into Nirvana with boAt Airdopes 311V2 Twin Wireless earbuds Lakme Fashion Week Edition to enjoy your music in a truly wireless way with style. The TWS Airdopes 311V2 come equipped with 8mm rhythmic dynamic drivers for immersive sound. The latest Bluetooth v5.0 offers seamless instant connectivity. Indulge in blissful audio experience for up to 3.5 hours per charge, which is facilitated by the powerful 500mAh capacity of the carry case. The case in itself offers up to 4 times the charge. The earbuds offer the feature of stereo calling for seamless hands-free experience. It is IPX5 rated to offer resistance against sweat and water scares. The ergonomically designed TWS Airdopes 311V2 are truly dope!
boAt Stone 170
Product Description:
The game of portability just got a boost with the boAt Stone 170, flip your scene anywhere anytime with the full 5W €™s of power. A compact, lightweight and IPX 6 Water Resistant design makes it the perfect companion for a number of sceneries. Stay prepared with the boAt Stone 170. It is packed with an 1800mAh Battery, with a push of up to 6 hours of play time per listening session. So set the mood and accentuate the vibe with the boAt Stone 170. Pick your method of access with Wireless Bluetooth V4.2 and a SD card slot making it perfect for all situations. Extremely simple to navigate, utilize the integrated controls to access a wide range of functions. This includes True Wireless Function, meaning that you can set up two at the same time. Whatever your journey, make sure that you party away with the powerful portability of the boAt Stone 170. The sound is on its way.
